Protect Line is a life insurance broker. Our broker service is free and without obligation.
The information contained within this policy explains how we use and process your data.
Should you have any questions around your data, please contact us using the contact details
We look after your data securely and collect and use your data in the following ways:
We work with Facebook, Google and other platforms to reach out to you with
adverts for related products and services we think you might be interested in.
We also like to use platforms to reach out to other people who might like to use
We do this in two ways. In both cases, your data, along with other data, is used
to create a custom audience and/or a lookalike/similar audience. Whenever an
audience is shared with a platform, the data is first hashed and pseudonymised,
meaning that any data within the audience that could identify a person is
replaced with an artificial identifier, and the process of transferring the data
is secure. We don’t share more data than we need to for the purpose of creating
Custom Audience – A custom audience is a list of existing users of our service.
From time to time, we share this with these platforms. As explained above, the
data is first hashed and pseudonymised. The platform uses this audience to show
our existing users our adverts for our other products and services.
Lookalike/Similar Audience – A lookalike/similar audience is an audience created
by the platform. From time to time, we share with platforms a list of existing
users. The platform profiles this list to find and create lookalikes – i.e.
other platform users who have similar characteristics to the existing users – to
which it shows our adverts. Again, as explained above, the data is first hashed
At any time, you may object to such activity by opting out: https://www.protectline.co.uk/marketing-consent/opt-out/
We use profiling to evaluate personal aspects about you. This can include
analysing your data for the purpose of marketing insight and analysis. We will
also analyse your data in order to ensure that our employees have sufficiently
met regulatory requirements and obligations when transacting your policy, and
also for fraud prevention purposes. At the moment, we have no option to opt out
of data processing in this way as the review of your data is an automated
process and forms a part of our risk reduction strategy.
Our Site may, from time to time, contain links to and from the websites of third
parties. Please note that if you follow a link to any of these websites, such
websites will apply different terms to the collection and privacy of your
personal data and we do not accept any responsibility or liability for these
policies. Please check before you submit your information to these websites.
Where you have provided your consent to the collection, processing and transfer of your
personal data, you may withdraw that consent at any time. To withdraw your consent
please contact us at [email protected].
changes to this policy that materially affect how we collect, store or process your
personal data. If we would like to use your previously collected personal data for
different purposes than those we notified you about at the time of collection, we will
provide you with notice and, where required by law, seek your consent, before using your
personal data for a new or unrelated purpose. We may process your personal data without
your knowledge or consent where required by applicable law or regulation.
We have appointed a Data Protection Officer to oversee compliance with this privacy
policy. If you have any questions, comments or requests regarding this policy or how we
use your personal data please contact our Data Protections Officer at [email protected]. This is in addition
to your right to contact the Information Commissioners Office if you are unsatisfied
with our response to any issues you raise at https://ico.org.uk/global/contact-us/.